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Beaufort Housing Authority Announces New Logo

The Beaufort Housing Authority and LowCountry Housing & Redevelopment Corporation rebranded fall 2018 with a new logos and new slogan: Safety. Affordability. Opportunity.

Our new logo brand is unique to the Beaufort Housing Authority. The logo features stylized crescent moon & palmetto images, representative of the state of South Carolina.  The stylized house represents the homes BHA provides.  To embody Beaufort’s seaside location, stylized water emblems are integrated.

The mission of the Beaufort Housing Authority is to provide quality affordable housing to low- and moderate-income families and individuals in a safe community environment and to assist those we serve to achieve self-sufficiency.   

The new image brand captures the Beaufort Housing Authority’s spirit and will be used internally and externally to identify our projects. The logo brand was produced for us by creative agency, Brooks Jeffrey Marketing, Inc., an award-winning national firm serving Housing Authorities nationwide.

Established in 1984, Brooks Jeffrey Marketing provides integrated marketing solutions: advertising, branding, photography, public relations, promotional items, websites & social media campaigns to businesses, government entities & non-profits throughout the US. (

Beaufort Housing Authorities new logo   Low Country's new Logo